month, date, and type...

I was getting a little anxious.

Suddenly it was October – time to tear down the previous month and to wonder once again whether I should fold carefully and archive, and to lament once again the fact that I didn’t order two.

Just ITC New Baskerville, Walker, and Bodoni Poster left, and then what? Would my conversation piece – my sole on-the-job connection to typography – leave a permanent lacuna?

No! A new one is on its way, courtesy of Kit Hinrichs at Pentagram. But why should I get so excited about a calendar?

Well, in a discipline in which control, restraint, and subtlety have their rightful place, something that shouts and celebrates is a welcome addition. And nothing quite sings the praises of typography like Pentagram’s Typographic Calendar. The 2003 version – Hinrichs’s third – is on sale soon at Crate & Barrel, SFMOMA, and Design Within Reach, and is available for the first time in large and small sizes.

You can have your times and your eternities, too.... Buy one for the moment; save one for posterity.

17-October 2002