he cried his eyes out

I worked with Linotype Janson Text and Linotype Sabon yesterday. Doubleheader, and I went two for two. What a privilege to set type using a couple of the most beautiful text faces in existence! No pretense, no eccentricities – just regal strength. And a strength that was preserved and even reinforced in the transition from metal to bits.

What a letdown I had today, then, to use another Linotype digitization.

Electra – in metal – is one of my favorite book faces of all. Somehow so distinctive and so transparent. Pick up a few American books of the 50s and you’ll find Electra and will feel the force of it. A pioneering design, and one of the few original faces of the 20th century. But surely Dwiggins is rolling now, and for good reason. For his first serifed face became emaciated upon digitization and there is little hope of it fattening up anytime soon.

Bringhurst writes of digital translations that are too faithful to the originals. The translation of Electra is perhaps faithful to the metal matrices, but not to the impression of ink into paper.

But never mind that. Eager to build your type library, you recall the letterpress-induced robustness of it in your parents’ college texts, you see the anti-aliased gifs of its digitized version at 72 pt, and then...the music begins to play. One of the strangest medleys you’ve ever heard, too: A bizarre mix of “God Bless America,” “Misty,” and “Feelin’ Massachusetts.” Swooning and dizzy, you license.

You fire up InDesign (and wait...and wait a little more) and proceed to set some text. You print at increasingly large sizes. Twelve point isn’t quite dark enough; neither are 14 or 16 or 18. You attempt to diagnose; where is the problem? Do you need a new ink cartridge? Were you using some kind of light weight that you didn't know about? After fifteen minutes of fretting, fussing, and unsuccessful fixing, you begin your procession through the five stages of grief.

1. Denial: “I didn’t really just...did I? No, couldn't have. I’m sure I cancelled at the last minute again. Logged right off, I did. Yup.”

2. Anger: “Goddammit, who the hell digitized this? If I spoke even a shred of intelligible German, I would call up Linotype right now and give them a piece of my mind, I would...!”

3. Bargaining: “Dear God, if I take a little coffee break and my new font looks heavier when I come back, I’ll start going to church again.”

4. Depression: “Just...just screw this whole typography thing. Nobody really notices this stuff anyway, do they? Real small caps, fake small caps...lining numerals, old style numerals...hyphens, en dashes...who cares? Besides, Times New Roman isn’t all that bad.”

5. Acceptance: “Yes, I bought versions 1 and 2. Display type included, along with those Caravan border thingies. Oh well, it’s a piece of history, right?”

Don’t get me started on Granjon.

01-September 2002